Influencing strategic real estate choices
Our objective for Bayut was to build awareness around the brand and promote the overarching brand campaign #HomesLiveHere - accross UAE.
Impact
Our objective for Bayut was to build awareness around the brand and promote the overarching brand campaign #HomesLiveHere - accross UAE.
Each influencer created 3 posts. each serving a different purpose. One to unveil the campaign, the second to showcase the functionality or the platform & third, a collaboration with other influencers to maximise the reach.
The campaign received 97% positive sentiment and Mo Vlogs was the best performing influencer from the campaign due to his sizeable audience and creative video formats