Sadia 2.0 launch
The brief: Sadia was a set to revamp the brand in September 2019 ar a launch event at city centre Mirdif.
The approach: we leveraged 5 influencers to attend and cover the event on their social media.
Impact
The brief: Sadia was a set to revamp the brand in September 2019 ar a launch event at city centre Mirdif.
The approach: we leveraged 5 influencers to attend and cover the event on their social media.
We aimed to create buzz and conversations around Sadia's revamp by leveraging KOLS.
The outcome:
The influencers chosen were:
